SXSW 2012: Meet the busiest man in Austin, Texas No one, perhaps, is busier at at SXSW than recent L.A. transplant Tom Windish, owner of the Chicago-based Windish Agency. No one, perhaps, is busier at at SXSW than recent L.A. transplant Tom Windish, owner of the Chicago-based Windish Agency. What I learned at SXSW One Fortune reporter's first time at SXSW Interactive yielded a number of discoveries and mishaps. Here's what he discovered. SXSW 2012: Sub Pop's THEESatisfaction keep it personal SXSW: The little guys were definitely overshadowed on Night 3 of the South by Southwest festival and conference. With the likes of Bruce Springsteen, Snoop Dogg, the Shins and Lil Wayne invading Austin, Texas, walking down the club-lined Sixth Street felt at times like venturing from opening act to opening act. With 2,000 bands spread amongst 92 clubs, the odds of graduating to higher level seem ... Chevrolet VP Marketing Shares Learning From SXSW As the second and final weekend of SXSW approaches, we caught up with Chris Perry, Chevrolet?s VP Global Marketing, to understand why sponsoring the music, film and interactive festival in Austin is so important to the automotive manufacturer and how they increased their commitment to give back further this year. SXSW 2012: Artists, you have 42 different ways to make money The music industry in 2012 was characterized as one of "micro-pennies" at the annual festival and conference that is South by Southwest. The phrase was used by Rich Begnloff, who heads indie label trade group the American Assn. of Independent Music. "Access and getting noticed is harder because everyone has access," he said. Introducing Every Music App From the SXSW Trade Show AUSTIN, Texas — The consensus from SXSW so far appears to be that no single app is dominating the festival, although Highlight and some other apps did see their share of hype. SXSW: Artists, you have 42 different ways to make money The music industry in 2012 was characterized as one of "micro-pennies" at this year's South by Southwest festival and conference. SXSW 2012: Tanlines anchor a night of revelations Like the annual music festival and conference in Austin, Texas, Tanlines takes a global approach. SXSW: No rest for the wicked I woke up today, had a sit-down breakfast for the first time in nearly a week, and vowed not to have a crazy day. Then I looked at the SXSW schedule and realized that's not an option. It's never an option here, actually. Hot At SXSW 2012: Lines Notes on a trend at this year's festival, and a proposal for making next year even more special.
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References:
http://www.deadline.com/2012/03/sxsw-announces-audience-awards/
http://www.huffingtonpost.com/samantha-pitchel/sxsw-comedy-recap-day-six_b_1355010.html
http://pixelhat.net/
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